Yofisa Oketcho, sub-county chief of Apokori, Tororo District.

Forty year old Florence Abalo from Matidi in Kitgum district, makes inquiries from a MUIIS service agent about the services they have during one the many rural outreach marketing campaigns conducted. And the initial information she gets leaves her beaming with delight at the prospect of improved productivity from her farm through information on her phone provided by the MUIIS service bundle, an ICT4Ag innovation platform that is subscription based.

She muses at the idea of being able to receive information on her phone which also serves as a link with the outside world in terms of market information, agronomic tips, being compensated upon crop loss and above all share information with fellow farmers.  

“The wait has been long and many farmers can’t wait to be profiled and subscribe to the MUIIS service.”